Networks as Critical Texts

Cover. Visualization of Algarotti's World from the Mapping the Republic of Letters project at Stanford University. (Source) My initial thoughts about networks are that they are complex and inaccessible, but they have the potential to revolutionize reading, writing, thinking and learning practices as we used to know. But from my various visits with individuals who … Continue reading Networks as Critical Texts

Vine Talk at #NCA 2014 Social Media Communication

Tham, Jason. "Vine: Redefining Racial Stereotyping in Six Seconds." National Communication Association 100th Annual Convention. Palmer House Hilton Hotel, Chicago, IL. November 21, 2014. https://www.youtube.com/watch?v=12m8anx0PsM&feature=youtu.be Read manuscript and presentation deck here. In early 2013, a new mobile video creating and sharing application, Vine, was launched to allow users to record and share video clips up to … Continue reading Vine Talk at #NCA 2014 Social Media Communication

Ten Apps to Leverage Your College Experience

Goodbye traditional college, hello College 2.0! Welcome to a whole new learning experience where mobile devices are prevalent, and where hundreds of thousands of apps are now available to help you ace – or, okay, at least pass – every exam college life throws your way. From taking notes in classes to uploading large volume journals … Continue reading Ten Apps to Leverage Your College Experience

Considering Audience, Message, and Action in Social Advertising

Audience theory has been in existence since the emergence of mass communication/media studies. In fact, the best way to measure the success of any message is to gather audience feedback. However, in traditional advertising, the audience is simply the group of individuals that advertisers are interested in speaking to. They can be grouped or segmented … Continue reading Considering Audience, Message, and Action in Social Advertising